There has been a lot of discussion lately about Core Web Vitals CWV, Measuring User Experience and how this relates to SEO and website performance. At a recent Perth Sitecore User Group I dug into what CWV are, what they are trying to achieve….and busted a few myths along the way. I explored some of the tools to help measure and improve your CWV, how to better interpret them (100 Lighthouse score is not the be all and end all!) and what that REALLY means to your SEO with Googles more recent changes.
I’ve shared the slides below and keen to get the conversation started on how we can best measure, communicate and adopt better UX principles into our code and solutions.